Automate the tracking of copyright images, advertisements, logos and product images with image recognition to improve efficiency and reduce human error.

IN Action

Content Tracking

Yacast – Media monitoring

Created in April 2000, the YACAST group has become a recognized leader in the monitoring of multi-media content distribution, both in music and in advertising. A trusted third party for the entire music and media industries, YACAST offers a wide range of statistical services, programming analysis, rights management, and studies of advertising expenditures.

The advertising monitoring service generates strategic information, based on a national panel composed of 19 radio networks, 88 television channels (of which 30 are comprehensively monitored), more than 300 magazine and daily press titles (up to 2400 are possible), cinema, and the principle billboard and Internet advertising networks.

www.yacast.fr

Fotolia – unique online business model for photographers and buyers

Fotolia is the first worldwide social marketplace for royalty free stock images, allowing individuals and professionals to legally buy and share stock images and illustrations.

Photographers and designers constantly update Fotolia with thousands of new photos and illustrations each day. The Clone Matching and other image technologies of LTU engine help Fotolia manage this wealth of uploaded images.

www.fotolia.com

Image publication monitoring for photo agencies

Tracking the publication of photos in printed media and online, Pixtrakk is a service provided by PixPalace in partnership with TNS media intelligence (Kantar Media) and LTU technologies.

The Challenge
With today’s increased and varied distribution channels, media companies, photographers and photo agencies are confronted more than ever with the problem of tracking the utilization of their images.

The Solution
The PixTrakk solution monitors photos published in the printed press and on websites (over 2500 printed publications and 500 websites) and LTU technologies™ image recognition tools match these with the image databases of photo agencies. Details of where photos are published are available via the PixTrakk solution interface.

For photo agencies:
automatic identification of published photos
decrease time spent on invoicing
free up time to concentrate on image sales

For publications:
decrease time spent on usage monitoring
reduce human errors in attributing remuneration
simplify administrative tasks

Kantar Media – Monitoring photos in the press and on the web

Established in 50 countries, Kantar Media explores all the media – print, radio, TV, Internet, social media, cinema and outdoors worldwide, 24 hours a day, seven days a week, and offers a full range of insights and analyses. Its services include advertising expenditure monitoring, advertising creation monitoring, news monitoring, sports sponsorship evaluation, etc.

Kantar Media tracks 3 million brands and is a partner to more than 22,000 customers worldwide. Kantar Media is part of the Pixtrakk service which monitors the publication of photographs in printed media and on the web.

www.kantarmedia.com

NEWBASE – integration of image recognition into NEWBASE Press Production systems

Service providers, businesses and public authorities have been relying on the quality of NEWBASE products since 1989. Documents and information from numerous media channels are selected, interpreted, assessed and distributed with the NEWBASE systems and services. NEWBASE solutions ensure exacting observation of the media and therefore form the basis for successful PR work.

LTU technologies and NEWBASE GmbH, Germany, have started a project to integrate LTU’s flagship products, the LTU engine and NEWBASE PressProduction, to add ad-monitoring capabilities to the NEWBASE PressProduction software by using LTU engine for image recognition.