Yacast – Media monitoring
Created in April 2000, the YACAST group has become a recognized leader in the monitoring of multi-media content distribution, both in music and in advertising. A trusted third party for the entire music and media industries, YACAST offers a wide range of statistical services, programming analysis, rights management, and studies of advertising expenditures.
The advertising monitoring service generates strategic information, based on a national panel composed of 19 radio networks, 88 television channels (of which 30 are comprehensively monitored), more than 300 magazine and daily press titles (up to 2400 are possible), cinema, and the principle billboard and Internet advertising networks.
Fotolia – unique online business model for photographers and buyers
Fotolia is the first worldwide social marketplace for royalty free stock images, allowing individuals and professionals to legally buy and share stock images and illustrations.
Photographers and designers constantly update Fotolia with thousands of new photos and illustrations each day. The Clone Matching and other image technologies of LTU engine help Fotolia manage this wealth of uploaded images.
Kantar Media – Monitoring photos in the press and online
Kantar Media is a major force and member of global communications leader WPP. Kantar Media explores all the media – print, radio, TV, Internet, social media, cinema and outdoors worldwide, 24 hours a day, seven days a week, and offers a full range of insights and analyses. Its services include advertising expenditure monitoring, advertising creation monitoring, news monitoring, sports sponsorship evaluation, etc.
Kantar Media tracks 3 million brands and is a partner to more than 22,000 customers worldwide.
NEWBASE – integration of image recognition into NEWBASE Press Production systems
Service providers, businesses and public authorities have been relying on the quality of NEWBASE products since 1989. Documents and information from numerous media channels are selected, interpreted, assessed and distributed with the NEWBASE systems and services. NEWBASE solutions ensure exacting observation of the media and therefore form the basis for successful PR work.
LTU technologies and NEWBASE GmbH, Germany, have started a project to integrate LTU’s flagship products, the LTU engine and NEWBASE PressProduction, to add ad-monitoring capabilities to the NEWBASE PressProduction software by using LTU engine for image recognition.